Customers who own dogs know “real love.” This kind of love inspired our BFF series as we laughed with our friends as to what products go well together. Stores love these product combos as it increases perceived value with customers and drive up real dollar profits. All plush has durable stitching and filling with crinkle and squeakers for interactivity. This fun take on plush is not just for expensive monthly box deals but for independent retail stores who are looking for something “different.” With a wide variety of themes all generation of dog lovers will have fun with these sets. Perfect for all size dogs. A great impulse buy.